The Attention Economy : Understanding the New Currency of Business MUGPROP1_Susie PartNumber: 22372136

PartNumber: 22372136

and bond with your dog while mastering fun and useful tricks

and George Washington Carver

and creating community

and balance

The Attention Economy : Understanding the New Currency of Business MUGPROP1_Susie PartNumber: 22372136Author: Davenport, Thomas H. Brand: Harvard Business Review Press Number Of Pages: 272 Details: In today's information flooded world, the scarcest resource is not ideas or even talent: it's attention. In this groundbreaking book, Thomas Davenport and John Beck argue that unless companies learn to effectively capture, manage, and keep it both internally and out in the marketplace they'll fall hopelessly behind. In The Attention Economy, the authors