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Thus the major breakthrough by the tobacco industry was to create a gimmick that removed smokers fears about lung cancer, even while it knew the same dangers were still there

With no real scientific evidence to back their claims, American Tobacco insisted that the toasting process that Lucky Strikes tobacco underwent decreased throat irritation.6 In fact, Lucky Strikes curing process did not significantly differ from that of other brands

Track your routine: Consistency matters more than guessing

It also allowed manufacturers to increase nicotine concentration from .5% or 1% to 5%

Another advantage of cigarillos is their easy storage: they can be kept in a humidor, but its not necessary